OUTBREAK. Making Brands Contagious.
Making Brands Contagious.

We transform clients’ business games, innovate products, reposition brands and deliver global multichannel campaigns that resonate through deep insights, strong logic & magic.

We are an agile, full-service strategic marketing agency — tackling business problems with bold ideas, slick execution, and refreshing honesty since 2007.


Senior Leaders

Forged in, but done with, global ad corporations. 25 years of brand marketing under each belt. Broad multi-industry expertise. Victories & lessons learned. Stay hungry!




Dan Farkaš, Brand Strategist
+420 605 503 303
dan@outbreak.cz
LinkedIn


Martin Pasecký, Creative Director
LinkedIn


Ivo Laurin, Brand Strategist
+420 604 178 272
ivo@outbreak.cz
LinkedIn
Ad Trophies

Creative and effectiveness trophies from Vegas to Portorož? Got ’em all. But screw them trophies – activated audiences, out-of-stocks, clients tired of winning – that’s why the champagne’s on ice.


    
Clients’ Emails
Biopron Forte has been flying off the shelves. We might even have a risk of Out of Stock. Big Thanks to the whole team!!! You have nailed the new Biopron communication!
Ivan Pukan
Chief Marketing Officer, Walmark


We have seen exceptional reception of our products and I can confidently say that the content Outbreak delivered has had an enormous impact on delivering that.

Danny Sanders
Chief Commercial Officer, Trezor


Highest brand awareness and highest purchasing relevance in history! Unconventional creativity, prompt responses to our requests, an excellent, inspiring partnership.

Jaroslav Machovec
Director, Wine Fund
Process and Services


1. Strategy & Planning


go-to-market strategy, brand strategy, communication strategy, channel strategy, product innovation 
We craft straightforward, actionable strategies designed for practical use throughout the creative development, execution, and deployment phases — unlike the “academic decks” of freelance advisors, ours are thought through to be applied and deliver results — not to collect dust.


2. Creative Development


communication concepts, execution concepts, copywriting & art direction, brand identity
We ideate insight-first, start with the ‘why,’ and aim to disrupt, fcuk safe, think out-of-the-box — that gets attention and wins, especially in an age defined (so far) by AI vibe-marketing mediocrity.


3. Production


video, generative AI video, photo, events, buzz stunts, brand experience, influencer marketing, word-of-mouth activation
Execution perfects the idea. Unlike global ad corporations’ senior talent, ours doesn’t disappear after winning the pitch, staying involved from start to finish, ensuring sharp judgment, refined taste, and that objectives are met.


4. Deployment


TV, digital, social, retail, internal, outdoor, print, radio, B2C, B2B, PR, event, community
We stand for future-proof, modular, adaptable creative concepts designed to generate plenty of versatile content, optimized for deployment in a wide range of traditional and digital channels, formats and contexts — plus as a legally sound fuel for generative AI.


5. Evaluation & Adjustments


The campaign doesn’t end on launch day. We optimize — refining messaging and executions based on data.





Our Work
Trezor
Worldwide image & product campaigns, focus market USA, brand repositioning strategy, communication strategies, modular creative concepts ideated, shot, and post-produced to generate terabytes of TV-grade-quality footage & stills reusable across digital platforms, formats, contexts and messages in hundreds of executions for years, hybrid physical/virtual Unreal engine LED wall shoots, motion control product shoots, drone shoots, 3D CGI animation, generative AI production, video & photo production.
AXAbrand positioning, brand claim, communication concept customized for six EU markets — each with diverse brand contexts and target audiences, integrated brand and product campaigns — now, even launched in the U.S., production of versatile video ads optimized for diverse TV and digital platforms
Wine Fund
Record-breaking likability score, brand awareness and purchase relevance in the entire history of brand performance tracking, product innovation, brand repositioning strategy, communication strategy, brand voice, visual identity, creative concepts, image & wine style campaigns, TV, outdoor, digital, point of sale, merchandising, year-long documentary shoots spanning the entire wine-growing season, video & photo production, golden EFFIE trophy.
Linet
Global campaigns across USA, China, Spain, Italy, Portugal, and France, brand repositioning strategy, communication strategies, creative concepts, 360º immersive VR video production, rotoscoping video production, 3D CGI animation, video production.
Václav Havel Airport Prague
Customer journey mapping, customer experience transformation, brand repositioning strategy, brand voice, brand story, visual identity, communication strategy, creative concepts, image & product campaigns, TV, radio, outdoor, print, digital, social media, merchandising, video & photo production.